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Marketing methods to improve company strategy : , applied tools and frameworks to improve a company's competitiveness using a network approach / by Neves, Marcos Fava. Publication: New York : Routledge, 2010 . viii, 127 p. : 23 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Managing the brief for better design / by Blyth, Alastair, Publication: London : Routledge, 2010 . xix, 275 p. : 25 cm. Date:2010 Availability: Copies available: AUM Main Library (1),
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The economics of tourism / by Stabler, Mike. Publication: New York : Routledge, 2010 . xxviii, 506 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (1),
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Managing service firms : , the power of managerial marketing / by Skalen, Per. Publication: New York : Routledge, 2010 . xii, 185 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Managing and marketing tourist destinations : , strategies to gain a competitive edge / by Kozak, M. Publication: New York : Routledge, 2011 . xx, 242 p. : 24 cm. Date:2011 Availability: Copies available: AUM Main Library (1),
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Entrepreneurship marketing : , principles and practice of SME marketing /   Publication: Abingdon, Oxon ; | New York : Routledge, 2011 . pxxi, 457 p. : 26 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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Global business : , positioning ventures ahead / by Czinkota, Michael R. Publication: New York : Routledge, 2011 . xviii, 250 p. : 24 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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Qualitative research methods in public relations and marketing communications / by Daymon, Christine. Publication: New York, NY : Routledge, 2011 . xi, 397 p. ; 25 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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Interactive marketing : , revolution or rhetoric? / by Miles, Christopher, Publication: New York : Routledge, 2010 . 242 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Essentials of marketing management / by Lancaster, Geoffrey, Publication: London : Routledge, 2011 . xxv, 524 p. : 26 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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The future of global business : , a reader /   Publication: New York : Routledge, 2011 . xvi, 752 p. : 24 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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Tourist shopping villages : , forms and functions /   Publication: New York : Routledge, 2011 . xviii, 260 p. : 24 cm. Date:2011 Availability: Copies available: AUM Main Library (1),
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Branding television / by Johnson, Catherine. Publication: Abingdon, Oxon, England : Routledge, 2012 . xvii, 197 p.; 25 cm. Date:2012 Availability: Copies available: AUM Main Library (1),
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The business of champagne /   Publication: New York : Routledge, 2012 . xvi, 211 p. : 25 cm. Date:2012 Availability: Copies available: AUM Main Library (1),
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Sustainable marketing of cultural and heritage tourism / by Chhabra, Deepack, Publication: Abingdon, Oxon : Routledge, 2010 . xii, 238 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (1),
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Advances in tourism destination marketing : , managing networks /   Publication: London : Routledge, 2010 . xxii, 257 p. : 25 cm. Date:2010 Availability: Copies available: AUM Main Library (1),
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Health, food and social inequality : , critical perspectives on the supply and marketing of food / by Mahoney, Carolyn, Publication: Abingdon, Oxon : Routledge, 2015 . ix, 275 p. : 24 cm. Date:2015 Availability: Copies available: AUM Main Library (1),
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City branding : , the ghostly politics of representation in globalising cities / by Vanolo, Alberto Publication: New York : Routledge, 2017 . ix, 207 p. ; 24 cm. Date:2017 Availability: Copies available: AUM Main Library (1),
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The media handbook : , a complete guide to advertising media selection, planning, research, and buying / by Katz, Helen E., Publication: New York : Routledge, 2017 . xx, 231 p. ; 24 cm Date:2017 Availability: Copies available: AUM Main Library (1),
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Hospitality marketing / by Bowie, David, Publication: Abingdon, Oxon ; | New York : Routledge, 2017 . xxiii, 410 p. ; 26 cm Date:2017 Availability: Copies available: AUM Main Library (1),
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